SketchUp (formerly Google Sketchup) is a 3D modeling software. Developed by Trimble
License: Freemium
Autodesk 3ds Max is a professional-grade software designed for high-end 3D modeling, rendering, and animation, making it ideal for detailed visualizations and animations. In contrast, SketchUp is more user-friendly and accessible, perfect for quick architectural designs and conceptual sketches, but it lacks the advanced features and rendering quality of 3ds Max.