SendinBlue vs Mandrill : Which is Better?

SendinBlue icon

SendinBlue

SendinBlue is a SaaS solution for relationship marketing. Developed by SendinBlue.com

License: Freemium

Categories: Business & Commerce

Apps available for Online

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Mandrill icon

Mandrill

Mandrill is a transactional email platform. Developed by MailChimp

License: Commercial

Categories: Business & Commerce

Apps available for Online Discontinued

SendinBlue VS Mandrill

SendinBlue offers a comprehensive suite of email marketing tools suitable for both transactional and bulk emails, while Mandrill is specifically focused on transactional emails and integrates closely with Mailchimp. This makes SendinBlue more versatile for marketers, whereas Mandrill is ideal for developers needing robust transactional email solutions.

SendinBlue

Pros:

  • User-friendly interface
  • Comprehensive email marketing tools
  • Automation features
  • Affordable pricing tiers
  • Excellent customer support

Cons:

  • Limited features on lower pricing tiers
  • Can become expensive with add-ons
  • Less focus on transactional emails

Mandrill

Pros:

  • Designed specifically for transactional emails
  • Robust API for developers
  • Integration with Mailchimp
  • High deliverability rates
  • Detailed analytics for tracking

Cons:

  • Not as suitable for bulk email marketing
  • Requires a Mailchimp account for full functionality
  • Limited support options compared to SendinBlue

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