Google Search Console vs ahrefs : Which is Better?

Google Search Console icon

Google Search Console

Google Search Console (previously Google Webmaster Tools) is a no-charge web service by Google for webmasters. It allows webmasters to check indexing status and optimize visibility of their websites. Developed by Google

License: Free

Categories: Development

Apps available for Online

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ahrefs icon

ahrefs

ahrefs is a backlink analysis web service.

License: Commercial

Apps available for Online

Google Search Console VS ahrefs

Google Search Console is ideal for website owners who want to monitor their site's performance in Google search and receive alerts about issues. Ahrefs, on the other hand, is a powerful SEO tool focused on backlink analysis and keyword research, making it suitable for SEO professionals and marketers looking to enhance their strategies.

Google Search Console

Pros:

  • Free to use for website owners
  • Integrates seamlessly with Google services
  • Provides insights into website performance
  • Shows search queries that bring traffic
  • Alerts for manual actions and security issues

Cons:

  • Limited to Google search data only
  • No backlink analysis
  • User interface may be overwhelming for beginners

ahrefs

Pros:

  • Comprehensive backlink analysis
  • Detailed keyword research tools
  • Competitor analysis features
  • Content gap analysis to identify opportunities
  • Site audit to find SEO issues

Cons:

  • Paid service can be expensive
  • Data may not be real-time
  • Learning curve for new users

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