Serpstat is an all-in-one SEO platform, which consists of five different modules and is used for Keyword Research, Competitor Analysis, Site Audit, Backlink Analysis and Rank Tracking.
License: Commercial
Serpstat is a versatile SEO platform that excels in keyword research, site audits, and competitor analysis, while Majestic SEO specializes in backlink analysis with a strong focus on its proprietary metrics. While Serpstat offers a broader range of SEO tools, Majestic is more focused on providing in-depth insights into backlink profiles.