Simplify360's Social CRM helps understand what your customers are talking about you and engage with them as and where they prefer. Developed by InRev Systems
License: Commercial
Simplify360° is a more comprehensive tool focused on social listening and customer engagement, making it ideal for brands needing in-depth analysis and interaction. Buffer, on the other hand, excels in post-scheduling and managing paid social advertising, appealing to users looking for a straightforward social media management experience.