Open Web Analytics vs ClickMeter : Which is Better?

Open Web Analytics icon

Open Web Analytics

Open Web Analytics (OWA) is open source web analytics software. Developed by Peter Adams

License: Open Source

Apps available for Online Self-Hosted Discontinued

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ClickMeter icon

ClickMeter

ClickMeter is a cloud based service assisting agencies, advertisers, affiliates and publishers optimize their click through and conversion rates. Developed by ClickMeter.com

License: Freemium

Categories: Network & Admin

Apps available for Online

Open Web Analytics VS ClickMeter

Open Web Analytics is an open-source platform primarily focused on website analytics with a high level of customization, while ClickMeter is a commercial link tracking and analytics tool offering advanced features for marketers. The choice between them depends on the need for flexibility versus comprehensive link tracking capabilities.

Open Web Analytics

Pros:

  • Open-source and free to use
  • Customizable and flexible
  • Supports multiple websites tracking
  • User-friendly interface
  • Real-time analytics

Cons:

  • Requires technical knowledge for installation
  • Limited support options
  • Less documentation compared to paid tools

ClickMeter

Pros:

  • Comprehensive link tracking
  • Advanced analytics features
  • Easy to set up and use
  • Integration with other marketing tools
  • Robust reporting capabilities

Cons:

  • Costs can accumulate with high traffic
  • Limited free trial features
  • Complexity can increase with advanced features

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